Why Choose the UK's Original Horizontal Towel Rail Specialist
Trading For 20 Years
Established in 2004, ADIGE Radiators is one of the UK's leading bathroom radiator specialists. Aesthetics and quality drive our approach. Our ADIGE radiators are designed and developed by our own R&D team and manufactured to European EN442 standards, ensuring lasting performance. We introduced the first horizontal towel radiator to the British market in 2006 and remained the sole supplier of horizontal designs for nearly a decade. Since 2016, other companies have entered this segment, yet none offers the breadth of horizontal sizing that we continue to provide. Having served both industry professionals and domestic customers for over twenty years, we have accumulated substantial technical and planning expertise, which we are ready to share with every enquirer, regardless of the scale of the task.
Easy to Use Web Site
Our newly updated and user-friendly website makes it easier to navigate and find stunning designer towel radiators, electric towel rails, bathroom radiators, vertical radiators, and anthracite, white, and chrome heated towel rails suitable to your needs. You can browse and use quick find to shop by width, shop by height, or heat output in BTU, and apply filters to find the radiator perfect for your bathroom. Our niche horizontal sizes—800mm, 1000mm, and 1200mm wide—are rarely found elsewhere.
Extensive Knowledge and Expertise
Beyond our large selection of heated towel rails and designer towel radiators, we provide our valued customers and website visitors with professional guidance, technical assistance, and expert advice. If you require further information or advice on our products, please send us an email with your enquiry or call our knowledgeable customer service team on 0208 8920932.
Great Quality Bathroom Towel Radiators, Heated Towel Rails & Designer Towel Radiators
When renovating or modernising a bathroom, three primary factors must be considered: practicality, heat requirements, and style. By supplying a high-quality range of bathroom towel radiator and heated towel rails, we help you satisfy all three.
We stock designer towel radiators and bathroom radiators in a wide array of sizes, from compact vertical models to substantial horizontal units. Our niche horizontal sizes—800mm, 1000mm, and 1200mm wide—are rarely found elsewhere, and our slim vertical models reach up to 1750mm in height. With over two decades in the trade, we understand what works in British bathrooms.
When planning a main bathroom or en suite, a towel rail is a practical addition: it regulates room temperature, reduces damp, and provides efficient storage for towels and garments. This is especially valuable in smaller bathrooms where space is limited.
Selecting the right bathroom radiator or heated towel rail is straightforward: browse by budget, heat output, space, and design using our online store. We also stock a comprehensive range of radiator valves, heating elements, and accessories to assist at every stage of installation and provide the finishing touches.
We are committed to offering quality radiators at fair prices, backed by reliable service and genuine expertise—not empty promises.
5-Step Buyer's Guide to Choosing Your Perfect Towel Radiator
Finding the right heated towel rail takes a little planning. Our 5 Steps Guidance walks you through the process. Work through each step, and you will end up with a towel rail that fits your space, your heating system, and your budget.
1. USAGE - How do you wish to use your Heated Towel Rail?
There are three ways to use a towel radiator. Choose the one that matches your property and preferences.
A. Central Heating Use: Most UK homes have central heating. You plumb the towel rail into your existing system using a pair of radiator valves. This is the most common setup. The towel rail works just like any other radiator in your home.
B. Electric Only Use: Ideal for flats or properties without gas or central heating. Simple to install, cost-effective, and keeps towels warm while heating the bathroom. Also saves floor space.
C. Dual Fuel Use: The towel rail connects to your central heating but also includes an electric heating element. You can run it from the central heating in winter and switch to electric in summer when the heating is off.
2. MEASUREMENT – Where do you intend to install the Towel Rail?
The size you need depends on your bathroom dimensions and the available wall space. Consider these four questions before you choose:
- Which wall or area will the towel rail go on?
- What are the exact dimensions of the available space?
- Are there any doors, pipes, windows, or cupboards nearby?
- Allow 10 to 20 cm at the bottom of the radiator for pipe connections.
3. HEAT – How much Watt or BTU does your bathroom need?
Decide first whether the towel rail will simply warm your towels or also act as the main heat source for the bathroom. Then factor in room size, insulation levels, outside walls, windows, and the age of your property. If that sounds like a lot of work, use our BTU Calculator (available on the site). It gives you a reliable estimate of the heat output you need.
4. FINISH, STYLE & PARTS – Which finish or style will suit your bathroom?
Once you know how you will use the towel rail and where it will go, turn your attention to the final details. First, pick a finish. We offer chrome plated, anthracite coated, white painted, brushed stainless steel, and polished stainless steel.
Second, choose a style. Browse our online store to see the range. You might prefer a standard ladder type, a traditional design, or a contemporary designer towel radiator for a high-end bathroom.
Third, select the parts you need based on your chosen usage type: radiator valves, electric heating elements, and any additional fittings. Not sure what you require? Contact our technical advice team for a straight answer.
A final point on design: match your towel rail to your bathroom's existing features. If your taps and shower fittings are chrome plated and square shaped, choose a square towel rail and square valves. For a traditional bathroom, stick with classic rounded styles.
5. COST & DELIVERY – What is your budget and how soon do you need it?
Heated towel rails range from around £40-£50 for basic models up to £1,000-£1,500 for large designer units. A standard ladder towel rail suits a smaller budget. A luxury designer radiator costs more but adds real value to a premium bathroom.
Most of our towel rails are held in UK stock and despatched with free next working day delivery. You do not need to order weeks or months in advance. However, a practical tip: do not book your plumber or electrician until the towel rail has arrived and you have checked it for any transport damage or cosmetic imperfections. That way, you avoid delays and complications.